Amazon Australia has officially launched, sellers can't wait to be ready to meet the opportunities and challenges.
In this issue, Mr. Han Minggang, an old European foreign trade driver, has been invited to read the latest information about the killing of the Blue Sea at Amazon Australia Station.
Practical Guidance: Getting into the Blue Sea of Amazon Australia Station, these are issues you can't ignore
Amazon sellers, especially those in English markets such as Britain and the United States, should pay attention to the fact that Amazon Australia has officially launched. It is believed that the major media platforms of e-commerce have predicted the news of Amazon Australia Station before. This means that both domestic and overseas sellers and all Australian consumers will now start to synchronize trading on the platform and gradually activate the Australian market, which has been sleeping for many years.
Practical Guidance: Getting into the Blue Sea of Amazon Australia Station, these are issues you can't ignore
However, just as the e-commerce industry has impacted and changed the Chinese market in the past decade, this time, the Australian offline retail market is facing the same impact and numerous unpredictable challenges. How much influence will Amazon have? How soon can they attract enough attention and traffic? Or what competitive strategies will the offline retail industry adopt to cope with the onslaught of e-commerce platforms?
Practical Guidance: Getting into the Blue Sea of Amazon Australia Station, these are issues you can't ignore
Up to today, Australian offline retailers have taken action even after the news of Amazon's entry into the market. Local market survey reports show that after the Black Five, most offline retailers have begun to slash prices in an attempt to offset the consumer impulse to buy e-commerce platforms by the most direct means, but not by Amazon. There will be too many articles on price to maintain competitiveness with offline prices, while differentiating competition through added value, such as convenient shopping experience and efficient logistics timeliness.
Practical Guidance: Getting into the Blue Sea of Amazon Australia Station, these are issues you can't ignore
At present, although Amazon Australia Station official has officially launched, but careful you must find that Amazon Prime, Amazon's trump card, is not online synchronously. Although the online time can not be predicted at present, it can be inferred that based on the level of national consumption in Australia, Amazon will be on-line in the near future with a large influx of sellers and rapid optimization of supporting logistics system. Prime, to enhance user viscosities and foster consumer habits.
Of course (next is the top priority), for the majority of sellers, there are still several difficulties to overcome in Australia Station:
Rapid Response Ability of Multi-Channel Expansion
Christmas is approaching, but the Australian website platform has just opened. Sellers are too short of time to register, open stores, put products on the shelves, Polish listing, and the most critical stock, or choose to contact logistics overseas direct delivery, so the input-output ratio is not high and can not achieve the desired results.
Foreign Exchange Payment
Because Australia uses the Australian dollar, it is different from the US dollar, the euro and the pound sterling currencies handled by our familiar payment platforms. However, it is understood that WorldFirst has successfully completed the function of multi-currency conversion payment transaction in Australian dollar. So the problem of vendors using the payment platform has been solved.
Tax issues
Continuing the tradition of the British, the Australian Revenue Service is also very quick to respond to the system of customs duties. Especially in the case of the recent uproar in the British Parliament over the issue of VAT levy and payment in the business sector, the Australian Revenue Service is bound to take precautions and take corresponding precautions.
Practical Guidance: Getting into the Blue Sea of Amazon Australia Station, these are issues you can't ignore
Briefly introduce Australia's business tax knowledge:
First of all, the good news is also the most concerned issue for the majority of sellers. Is the tax rate high?
Not very high, Australia's service consumption tax rate is not as high as that of European countries, with annual sales of more than 75K Australian dollars starting to levy 10%.
In Australia, unlike the United Kingdom and European countries, there is no value-added tax on goods but a registered excise tax on goods and services, referred to as GST.
Before registering GST, you must register the Australian Business Number (ABN), the only 11-digit digital identifier, to confirm your identity in the Australian tax system, for example, 12 345 678 901.
After registering ABN, you can apply for GST, and then make quarterly declarations like in the UK. Failure to do so on time will result in fines and late fees.
It's worth noting that if you only apply for GST, you can't complete the normal customs clearance and the tax paid by customs clearance can't be deducted back!!!